{"id":29045,"date":"2026-09-22T19:27:29","date_gmt":"2026-09-22T15:27:29","guid":{"rendered":"https:\/\/kokpit.az\/?p=29045"},"modified":"2026-09-23T00:58:24","modified_gmt":"2026-09-22T20:58:24","slug":"mclaren-rebrendinq-edib","status":"publish","type":"post","link":"https:\/\/kokpit.az\/?p=29045","title":{"rendered":"McLaren rebrendinq edib"},"content":{"rendered":"

Formula 1-d\u0259 son iki m\u00f6vs\u00fcm\u00fcn M\u00fch\u0259ndisl\u0259r \u00c7empionu olan McLaren IndyCar proqram\u0131 il\u0259 yana\u015f\u0131, 2027-ci ild\u0259 D\u00fcnya D\u00f6z\u00fcml\u00fcl\u00fck \u00c7empionat\u0131n\u0131n (WEC) Hypercar sinfind\u0259 d\u0259 m\u00fcbariz\u0259 aparma\u011fa haz\u0131rla\u015f\u0131r.<\/p>\n

Bu is\u0259 o dem\u0259kdir ki, McLaren 2027-ci ild\u0259 avtoidmanda \u00dc\u00e7l\u00fc Tac\u0131 t\u0259\u015fkil ed\u0259n Le-Man\u0131n 24 Saat\u0131, \u0130ndianapolis 500 v\u0259 Monako Qran Prisinin h\u0259r \u00fc\u00e7\u00fcnd\u0259 i\u015ftirak ed\u0259n yegan\u0259 komanda olacaq. Bundan \u0259lav\u0259, McLaren bu \u00fc\u00e7 yar\u0131\u015f\u0131n ham\u0131s\u0131nda q\u0259l\u0259b\u0259 qazanma\u011f\u0131 bacaran yegan\u0259 komandad\u0131r.<\/p>\n

McLaren yeni marka kimliyinin \u201ckomandan\u0131n qurucusu Bryus MakLarenin vizyonundan v\u0259 t\u00fck\u0259nm\u0259z ambisiyas\u0131ndan ilhamland\u0131\u011f\u0131n\u0131, eyni zamanda onun m\u00fc\u015ft\u0259ril\u0259r, \u0259m\u0259kda\u015flar, azarke\u015fl\u0259r v\u0259 b\u00fct\u00fcn d\u00fcnyadak\u0131 icma \u00fc\u00e7\u00fcn yaratd\u0131\u011f\u0131 daha geni\u015f McLaren d\u00fcnyas\u0131n\u0131 \u0259ks etdirdiyini\u201d bildirib.<\/p>\n

Yeni kimliyin m\u0259rk\u0259zind\u0259 Bryus MakLarenin ail\u0259sin\u0259 m\u0259xsus Oklend \u015f\u0259h\u0259rinin Remuera rayonundak\u0131 yanacaqdoldurma m\u0259nt\u0259q\u0259sinin \u00fcz\u0259rind\u0259ki l\u00f6vh\u0259d\u0259n ilhamlanaraq haz\u0131rlanan yeni McLaren yaz\u0131 loqosu dayan\u0131r. S\u00f6z\u00fcged\u0259n yanacaqdoldurma m\u0259nt\u0259q\u0259si Bryusun valideynl\u0259ri Les v\u0259 Rut MakLaren\u0259 m\u0259xsus olub.<\/p>\n

Komandan\u0131n ikonik Speedmark loqosundan is\u0259 istifad\u0259 davam etdiril\u0259c\u0259k. McLaren bundan q\u0131sa m\u00fcdd\u0259t \u0259vv\u0259l Monakoda Formula 1 D\u00fcnya \u00c7empionat\u0131 \u00e7\u0259r\u00e7iv\u0259sind\u0259 1000-ci Qran-prisin\u0259 d\u0259 \u00e7\u0131xm\u0131\u015fd\u0131.<\/p>\n

McLaren yeni d\u00f6vr\u0259 haz\u0131rla\u015f\u0131r<\/strong><\/h3>\n

\"\"<\/p>\n

McLarenin ba\u015f kreativ direktoru Devid Vudhaus yeni kimliyin komandan\u0131n ke\u00e7mi\u015find\u0259n g\u0259l\u0259n innovativ ruhu \u0259ks etdirdiyini bildirib: \u201cMcLaren-d\u0259 unikal bir \u015fey var. Tariximiz boyunca he\u00e7 vaxt m\u00f6vcud yollarla kifay\u0259tl\u0259nm\u0259mi\u015fik.<\/p>\n

H\u0259mi\u015f\u0259 ir\u0259liy\u0259 baxm\u0131\u015f\u0131q. Yenilik etm\u0259k, yaratmaq v\u0259 g\u00f6zl\u0259ntil\u0259ri \u00fcst\u0259l\u0259m\u0259k \u00fc\u00e7\u00fcn t\u00fck\u0259nm\u0259z ist\u0259kl\u0259 h\u0259r\u0259k\u0259t etmi\u015fik. Vizual kimliyimizd\u0259ki bu d\u0259yi\u015fiklik d\u0259 h\u0259min ruhu \u0259ks etdirir. Bu, \u015firk\u0259t olaraq ke\u00e7diyimiz yolun \u0259ksidir.<\/p>\n

Bu, McLaren \u00fc\u00e7\u00fcn yeni f\u0259slin ba\u015flan\u011f\u0131c\u0131n\u0131 g\u00f6st\u0259rir v\u0259 g\u0259l\u0259c\u0259yimizi formala\u015fd\u0131ran ambisiyaya, yarad\u0131c\u0131l\u0131\u011fa v\u0259 inki\u015faf arzusuna konkret ifad\u0259 qazand\u0131r\u0131r\u201d.<\/p>\n

McLarenin marketinq direktoru Lu MakEuen is\u0259 yeni marka kimliyinin \u201ctam m\u0259nada McLareni \u0259ks etdirdiyini\u201d deyib.<\/p>\n

MakEuen s\u00f6zl\u0259rini bel\u0259 tamamlay\u0131b: \u201cMcLaren ill\u0259r \u0259rzind\u0259 \u0259h\u0259miyy\u0259tli d\u0259r\u0259c\u0259d\u0259 inki\u015faf edib. Lakin Yar\u0131\u015f v\u0259 Avtomobil b\u00f6lm\u0259l\u0259rimizd\u0259ki ortaq ke\u00e7mi\u015f\u0259 n\u0259z\u0259r sald\u0131qda, Bryusun ilkin vizyonunun v\u0259 ruhunun bu g\u00fcn d\u0259 \u015firk\u0259tin b\u00fct\u00fcn sah\u0259l\u0259rind\u0259 n\u0259 q\u0259d\u0259r g\u00fccl\u00fc ya\u015fad\u0131\u011f\u0131n\u0131 g\u00f6rm\u0259k \u00e7ox m\u0259nal\u0131d\u0131r.<\/p>\n

Bu t\u0259kmill\u0259\u015fdirilmi\u015f kimlik q\u00fcrur duydu\u011fumuz ke\u00e7mi\u015fimizl\u0259 g\u0259l\u0259c\u0259y\u0259 y\u00f6n\u0259lmi\u015f h\u0259d\u0259fl\u0259rimiz aras\u0131nda q\u00fcsursuz k\u00f6rp\u00fc yarad\u0131r.<\/p>\n

Azarke\u015fl\u0259rimizin, t\u0259r\u0259fda\u015flar\u0131m\u0131z\u0131n v\u0259 komanda \u00fczvl\u0259rimizin art\u0131q tan\u0131d\u0131\u011f\u0131 v\u0259 sevdiyi simvollar\u0131, el\u0259c\u0259 d\u0259 hekay\u0259l\u0259ri qeyd etm\u0259kl\u0259 yana\u015f\u0131, bundan sonra ged\u0259c\u0259yimiz istiqam\u0259ti daha b\u00fct\u00f6v \u015f\u0259kild\u0259 ifad\u0259 etm\u0259y\u0259 imkan verir. Bu kimlik tam m\u0259nada McLaren-i \u0259ks etdirir\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"

Son iki m\u00f6vs\u00fcm\u00fcn M\u00fch\u0259ndis l\u0259r\u00c7empionu McLaren komandan\u0131n h\u0259y\u0259canverici v\u0259 tarixi d\u00f6vr\u0259 q\u0259d\u0259m qoydu\u011fu bir vaxtda \u201ct\u0259kmill\u0259\u015fdirilmi\u015f marka kimliyini\u201d t\u0259qdim edib.<\/p>\n","protected":false},"author":2,"featured_media":29048,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[278,70],"class_list":["post-29045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-mclaren","tag-mclaren-formula-1-team"],"yoast_head":"\nMcLaren rebrendinq edib - X\u0259b\u0259ri Kokpitd\u0259 Oxuyun!<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kokpit.az\/?p=29045\" \/>\n<meta property=\"og:locale\" content=\"az_AZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McLaren rebrendinq edib - 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